Saturday, March 17, 2007
Internet Usage among Latinos in the US
Pew Internet & American Life Project published some facts on Internet usage by US Latin American population. Latinos comprise 14% of the US adult population and about half of this growing group (56%) goes online. By comparison, 71% of non-Hispanic whites and 60% of non-Hispanic blacks use the internet. Several socio-economic characteristics that are often intertwined, such as low levels of education and limited English ability, largely explain the gap in internet use between Hispanics and non-Hispanics. 78% of Latinos who are English-dominant and 76% of bilingual Latinos use the internet, compared with 32% of Spanish-dominant Hispanic adults.76% of US-born Latinos go online, compared with 43% of those born outside the US Some of this is related to language, but analysis shows that being born outside of the 50 states is an independent factor that is associated with a decreased likelihood of going online.
80% of second-generation Latinos, the sons and daughters of immigrants, go online, as do 71% of third-generation Latinos. 89% of Latinos who have a college degree, 70% of Latinos who completed high school, and 31% of Latinos who did not complete high school go online. Mexicans are the largest national origin group in the US Latino population and are among the least likely groups to go online: 52% of Latinos of Mexican descent use the internet. Even when age, income, language, generation, or nativity is held constant, being Mexican is associated with a decreased likelihood of going online.
Press here to read the Pew report